Great timing & content lead to great marketing tactics and performance.
In this episode, I explore how you can use machine learning (ML) and artificial intelligence (AI) to improve your message timing and the content you employ – further improving experiences for your customers.
I explore “2 Cool Areas” of Machine Learning & Artificial Intelligence applications – to make your marketing smarter:
- Timing Optimizing for your Marketing Execution & Tactics
- Automated Content Generation and Predictive Content Recommendations
My tips are aimed at improving your marketing efficiency & effectiveness.